Spotify controls a big market share within the music streaming house. The Sweden-based firm additionally presents quite a few unique podcasts.
A brand new report by Selection claims Spotify plans to put off 200 staff within the streamer’s podcast division. This transfer will come after the audio content material platform reduce 6% of its total workers earlier this 12 months.
“We’re increasing our partnership efforts with main podcasters from throughout the globe with a tailor-made strategy optimized for every present and creator,” mentioned Spotify VP Sahar Elhabashi in a memo despatched out on Monday.
Elhabashi added, “We now have made the tough however obligatory choice to make a strategic realignment of our group and scale back our international podcast vertical and different capabilities by roughly 200 individuals, or 2% of Spotify’s workforce.”
Spotify has been dwelling to podcasts akin to Name Her Daddy and The Joe Rogan Expertise. Hip Hop media persona DJ Akademiks additionally launched his Off The File present on the streaming app in September 2021.
Final week, information broke that former ESPN on-air expertise Jemele Hill plans to maneuver her Unbothered podcast off Spotify later this summer time. The 2 sides reportedly failed to achieve a brand new deal for Hill’s The Unbothered Community.
Barack and Michelle Obama’s Greater Floor left Spotify for Amazon’s Audible in 2022. Plus, retired emcee Joe Budden infamously parted methods with the streaming large in a enterprise breakup that included accusations of smear campaigns.
“I’m not saying we is not going to do enterprise sooner or later as a result of we might. Please don’t take this as a deterrent to Spotify. All that I’m telling you proper now could be that our views of the place podcasting is taking us for the following 5 years will not be aligned,” Joe Budden instructed his viewers on the time of the 2020 cut up.
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