— No Jumper (@nojumper) November 26, 2022 @nojumper
Plus, there are a lot of comments that have posted nothing but emojis, which are also seemingly jumbled together at random. When you click on some of these profiles, it looks like their accounts are relatively new and have only one comment … for Don’s ‘DIR’ video.
Indeed … it certainly comes across as bizarre, and some — including media personality DJ Akademiks — have made outright allegations of this happening on a mass scale at Atlantic.
Damn.. Atlantic Records went from being hella lit a few years ago to being shit… they literally threw in the towell on marketing and promotin their artists..they just buying WILD amounts of fake views…which makin their artists look even worse.
— DJ Akademiks (@Akademiks) November 26, 2022 @Akademiks
There are other Atlantic artists who’ve been lumped into this phenomenon, and none appear to have addressed it just yet … including Toliver. It’s worth noting — while some point to the comments and seemingly lopsided engagement stats on their own as proof, there’s no real smoking gun that we can find. This mostly amounts to people speculating and theorizing.
Still, we’ve reached out to both Atlantic and Toliver’s camp for official comment … so far, no word back.
Originally Published — 1:31 PM PT