UnitedMasters, a U.S. music distributor, will allow artists to get paid in cryptocurrencies from Coinbase, the companies said Tuesday, giving a boost to digital currencies as a means of conducting routine business.
Musicians who distribute music through UnitedMasters can select how much of their royalties they want to receive in cryptocurrencies, and which coin they want to use, the companies said. UnitedMasters doesn’t need to hold onto any cryptocurrencies itself.